What we do

A qualitative and listening-based approach, that guarantees a high brand image and allows to stimulate brand awareness.

  • B2B Appointments on target lists
  • Hight redemption and quality meetings
  • Lead Generation to increase results
  • Planning and monitoring of commercial networks agenda
  • Dedicated team, with the ability to overcome filters, and profiling of personal data (useful information for marketing purpose)
  • Possibility of integration with CRM and sales account agendas
  • Vertical expertise, consultancy approach, empathic and personal relationship between prospect and agent
  • Management of “hot” leads (respecting agreed timings) and processing of “cold” lists
  • DB Qualification and clustering
  • Up-selling / Cross-selling campaigns
  • Improvement of CX during online purchasing process
  • Multichannel orientation: making as many touchpoints as possible available for Customers
  • Precise and timely management of each request
  • Process Service Design with a consultancy approach
  • Platform customization and integration
  • Best Practices in managing secure credit card payments (PCI Compliance)
  • Empathic communication and listening skills
  • Creating a trusted relationship with donors
  • Acquisition of new donors and increasing the loyalty of current ones
  • Efficient and effective management of fundraising campaigns (maximizing ROI)
  • Dedicated fundraisers team
  • Telefundraising campaigns (welcome, retention, cross, acquisition)
  • Experience in managing live fundraising events (TV, radio, web, DRTV) with coverage flexibility
  • Integrated information for a multichannel approach
  • Continuity between inbound and outbound activities to track Contact History
  • Customer loyalty
  • Enhancement of brand awareness with call to action tools
  • Increasing engagement
  • Integrated management of instant win / final draw contests
  • Expertise on live events with a large number of participants
  • Multichannel Customer Care
  • Focus on innovation: Scratch&Screen project
  • Prize logistics management
  • Support for notarial practices according to current regulations

The true digital customer experience

Technology is the backbone of what we do, together with people.

Everyday we choose highly innovative solutions, which are scalable and modular according to each project.

However, technology is nothing without the human component. This is the reason why we invest in continuous training: we want to connect digital and individuals to create customized and performing ecosystems.

CX Centax infrastructure consists in:

  • +400 LINES, supported by ACD systems
  • +280 WORKSTATIONS on site
  • +350 REMOTE smart workstations
  • +10 QUALIFIED IT Specialists
  • 3 DATA CENTERS (1 in house and 2 remote)
  • +15 CX APPLICATIONS used in different Services
Contact us

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